January 10th, 2007

Macworld keynote appearance

Confirming Jonathan’s close involvement in the iPhone project, he participated in the first ever public phone call made with the iPhone during Steve Jobs’ Macworld keynote today.

Jobs firstly brought up Jonathan’s profile in the iPhone address book (listed under “Jony Ive” — and inadvently exposing his phone numbers and email address!) before initiating the call. The keynote video then shows Jonathan receiving the call in the Macworld audience and chatting with Steve.

Asked by Jobs if he had anything to say about the new revolutionary product, Ive responded “It’s not too shabby is it?” demonstrating his trademark modesty and provoking laughter from the audience.

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